[1994] Bruce Jenner Brings Star Power to Annual Convention

by Megan Becker on Jun 4, 2015 12:05:00 PM ERA 25th Anniversary

mgid-uma-image-mtv_280Decked out in 90’s workout gear, Bruce and Kris Jenner stepped into the infomercial scene with the release of the Power Walk Plus, SuperFit with Bruce Jenner and SuperStep. These “winning workouts” put the duo on the radar in the direct response world, and landed Bruce a speaking spot and invitation to the grand opening at the industry’s annual convention. 

At the 1994 NIMA International Annual Meeting and Trade Exhibition, the power couple joined NIMA founders Gene Williams and Nancy Langston, Covert Bailey, QVC’s Kathy Levine, and NIMA Board members Jeff Glickman and Katie Williams for a ribbon cutting at the opening of the exhibition.

Ribbon_Cutting

Bruce, who is known for his motivational speeches, was also invited to speak during a general session at the event.


Bruce_Jenner


But the Jenner’s weren’t the only stars in attendance that year. The convention and annual awards ceremony also attracted celebrities and leaders from all across the industry including Barbara De Angelis, Jake Steinfeld, and Tony Little.

Take a look at this throwback photos from the 1994 NIMA International Exhibition!

Anthony_Lubrano_Fern_Lee

 

 

 Helene_Blake

 

 

jim_caldwell_Cynthia_Tornquist

 

 

NIMA_board_members

 

 

Panel_of_speakers

 

 

Barbara_de_Angelis

 

 

Covert_Bailey

 

 

Jake_Steinfeld

 

 

Kathy_Levine

 

 

Tony_Little

Megan Becker's blog
Get a2bFilfillment's FREE Ultimate Guide to Fulfillment e-Book
 
Subscribe for tips on how to grow your direct response marketing business!
Subscribe Now!

Follow Us

New Call-to-action

Editorial Disclaimer

The statements, opinions, and advertisements expressed on the ERA Blog and other online entities owned by the Electronic Retailing Association are those of individual authors and companies and do not necessarily reflect the views of the Electronic Retailing Association.