Collette Liantonio to Receive ERA Lifetime Achievement Award at 2014 ERA D2C Convention

by Vi Paynich on Jun 10, 2014 10:24:00 AM D2C Convention, ERA News, Moxie Awards

Collette LiantonioWASHINGTON, D.C. — June 10, 2014 — The Electronic Retailing Association (ERA) announced that Collette Liantonio, president of Concepts TV Productions, will be honored with the esteemed 2014 ERA Lifetime Achievement Award. She will be recognized during a special presentation at the Moxie Awards Gala on Thursday, September 18, 2014, 7:00 p.m. – 9:30 p.m., at the 2014 ERA D2C Convention at the Wynn Hotel, Las Vegas. 

The Lifetime Achievement Award is awarded to a deserving member whose work has had a visible impact on the industry and has been acknowledged as doing so by other colleagues in the industry and the public at large. Liantonio will join past honorees: Jeffrey Knowles, Kevin Harrington, Katie Williams, Billy Mays, Earl Greenburg, Rob Woodrooffe, Tim Hawthorne, Greg Renker, Joe Segal, Suzanne Somers, Mike Levey and Ron Popeil.

“Collette Liantonio is an innovator in every sense of the word. She has not only helped to elevate direct response marketing through her creative contributions, but as a highly successful entrepreneur and thought leader, she has helped pave the way for women to grow and prosper in this industry. We are proud to name Collette as this year’s Lifetime Achievement Award recipient,” says ERA President and CEO Julie Coons.

“I am honored and humbled to be this year’s recipient of the Lifetime Achievement Award,” says Liantonio. “As a pioneer of this industry, it has been a great privilege to be a part of the DRTV revolution, and to work with so many talented clients and vendors whom I now view as family. I am proud of our history and excited for our future.”

A native of Brooklyn, New York, Collette Liantonio earned her BA in English from Fordham University and her MA in Directing from New York University. Liantonio also attended Harvard University’s Owner/President Management Program. She is a licensed speech and dramatic arts coach, experienced in all aspects of public speaking and directing. After launching Concepts TV in 1983, many of her direct response commercials and infomercials became advertising legends, such as Ambervision Sunglasses, Topsy Tail, The Abdominizer, Bedazzler, Pajama Jeans, Contour Pillow, and The George Foreman Grill. Concepts TV is the recipient of more than 150 awards. Her infomercials have featured Montel Williams, Joe Namath, Jim Cramer, Wayne Gretsky, Arnold Palmer, George Foreman, Fabio, and dozens of other celebrities.

Recognized as “One of the 25 Most Influential People in DRTV,” Liantonio was ranked one of the Top 150 Leading Women Entrepreneurs by New Jersey Monthly. In 2013, her company was ranked as one of the nation’s 500 leading entrepreneurial companies by DiversityBusiness.com. Liantonio was honored by the Girl Scouts of Northern New Jersey as one of their Women of Achievement in 2014. She serves on the Editorial Advisory Committee for Electronic Retailer magazine, and has served twice on the Electronic Retailing Association’s Board of Directors.

She is also a member of the Women Presidents’ Organization, the Woman’s Business Enterprise National Council (WBENC) and the Women-Owned Business Enterprise for New York City (WBE).

For more information about the Moxie Awards Gala or to purchase tickets, please visit http://www.retailing.org/moxies/

 

About the Moxie Awards

The ERA Moxie Awards Gala is direct response marketing’s premier celebration, honoring the best campaigns of the year. Moxie's famous posh blue carpet will welcome guests for a grand entrance. The Gala features live music, exceptional dinner and superb company. For more information, visit http://www.retailing.org/moxies/.

About the 2014 ERA D2C Convention

The Electronic Retailing Association’s 2014 ERA D2C Convention is the 21st annual show where the industry’s top technology innovators, manufacturers, buyers and marketers meet to learn about the hottest trends in the direct-to-consumer marketplace and meet with partners and potential customers to seal critical business relationships. The event will feature nearly 4,000 attendees and 120 exhibitors, a variety of education sessions on industry-related topics and expansive networking opportunities, as well as a wide variety of events on the tradeshow floor. For more information, please visit http://www.retailing.org/d2c/.

About the Electronic Retailing Association

Representing a more than $350 billion market, the Electronic Retailing Association (ERA) is the only trade association in the U.S. and internationally that represents leaders of the direct-to-consumer marketplace, which includes members that maximize revenues through electronic retailing on television, online and on radio. ERA strives to protect the regulatory and legislative climate of direct response, while ensuring a favorable landscape that enhances e-retailers’ ability to bring quality products and services to the consumer. For more information about ERA, please visit www.retailing.org.

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