Direct Response Marketer Believes Social Media Shouldn’t Be an Afterthought

by Vi Paynich on May 20, 2015 3:00:00 AM Advocacy

Government Affairs Fly InDirect response marketing professionals who attended the ERA Government Affairs Fly-In last week, gained valuable industry insight as well as traditional direct response and digital marketing best practices.

Hear why Jonathan Gelfand, chief legal officer and SVP Business Development at Beachbody, LLC, believes companies must take an active role in social media during this brief video…

Check out ERA's other one-on-one interviews by clicking the links below…

Stay tuned...more Government Affairs Fly-In videos to come this week!

 

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The statements, opinions, and advertisements expressed on the ERA Blog and other online entities owned by the Electronic Retailing Association are those of individual authors and companies and do not necessarily reflect the views of the Electronic Retailing Association.