Prominent Direct Response Television Industry Attorney Cited For His Work In The Development Of ERA’s Acclaimed Self-Regulation Program
WASHINGTON DC / August 18, 2014 / The Electronic Retailing Association (ERA) will honor Edward Glynn with its Volunteer of the Year Award in recognition of his leadership role as Chairman of the Government Affairs Committee and in helping to create the Electronic Retailing Self-Regulation Program (ERSP).
The respected direct response industry veteran will receive the award at the 2014 Moxie Awards Gala, the star-studded event honoring the best of the year’s direct response marketing campaigns held on the closing evening of ERA’s annual D2C Convention taking place September 16-18 at the Wynn Hotel in Las Vegas.
“Ed is a long-time and well-respected direct response mainstay whose professionalism, expertise, care and dedication have made a profound difference to his clients, and to our industry. Throughout the years, Ed has devoted his time and talents to ERA, always demonstrating his commitment to our industry and our association. In bestowing this year’s Volunteer of the Year Award to Ed, we recognize his tireless efforts as Chairman of ERA’s Government Affairs Committee where he helped pave the way for our association’s comprehensive self-regulation program, an initiative that protects consumers and helps members avoid FTC oversight and review,” said Julie Coons, President and CEO of the Electronic Retailing Association.
In January 2014, Glynn joined the law firm of Edwards Wildman Palmer LLP as a partner in its Intellectual Property Department. Based in the firm’s Washington, D.C. offices, Glynn represents consumer products and services, pharmaceutical and dietary supplements, and advertising and marketing companies in federal and state regulatory matters, government investigations, and litigation. A former senior official with the Federal Trade Commission (FTC), he advises clients involved in federal and state regulatory investigations and all aspects of consumer protection, antitrust and trade regulation issues.
About the Electronic Retailing Association:
The Electronic Retailing Association (ERA) serves as the exclusive trade association representing the $350 billion direct-to-consumer marketplace. ERA membership spans the globe to encompass all levels of direct marketers, from start-up companies to global leaders that employ the power of direct response to market across all platforms including television, digital media and radio to achieve a consumer-direct, measurable and accountable response. In addition to helping grow its members’ business opportunities and profitability as a major resource for networking, business tools and information, ERA is also the voice of the direct-to-consumer industry in the nation’s Capital, working daily to protect the regulatory and legislative climate in an ongoing effort to ensure direct response marketers’ ability to bring quality products and services to the consumer. Through its acclaimed self-regulatory guidelines, ERA is also dedicated to building consumer trust in direct response-marketed products and services. ERA can be visited on the Internet at Retailing.org.
SSA Public Relations