BY LEANNE GABINELLI - The Electronic Retailing Self-Regulation Program (ERSP) recently reported on the last three months of activity, under its program to review telemarketing scripts and calls by companies participating in its Telemarketing Review Program, as well as its expansion to monitor recordings of live real estate investing seminars. You can read ERSP’s General Activity Reports.
ERSP has recently broadened the scope of its monitoring review with the inclusion of EvTech Media, LLC, as a new participant in the ERSP Review Program. As part of its review, ERSP will monitor audio recordings of live, free real estate seminars offered by EvTech. The other participants in the program are Professional Marketing International (PMI), Prosper, Inc., FortuneBuilders, Inc., and Income Solutions, Inc.
ERSP monitors its participants’ telemarketing phone calls and/or live seminar recordings for adherence to general advertising principles regarding the truthfulness and accuracy of the representations being made to consumers.
If you would like to find out more information about ERSP or its Telemarketing Review Program, please contact me at (212) 705-0101 or [email protected].