Upcoming ERA Webinars Help You Tap Into New Revenue Streams

by Jim Perrus on Nov 9, 2015 5:00:00 PM ERA News, Digital Marketing

One of the benefits of ERA membership is that we provide educational opportunities that are unmatched in the DR industry.

Marketing Maven, one of ERA’s long-time supporters, has developed a social media webinar series to help you move to the next level. ERA’s Membership Committee and Digital Council are co-sponsoring the one-hour webinars.

The remaining webinars are as follows:

November 18 – 1:00 p.m. ET – Facebook: How to Engage and Sell

• Drive qualified traffic through Facebook targeting, remarketing, engagement, customer service, promotions, ads and analytics

January 20 – 1:00 p.m. ET – Pin It To Win It: Learning the Ropes of Pinterest

• How to create boards, do promoted pins, guest pins, guest pins and master this top performing social platform for driving qualified web traffic

March 23 – 2:00 p.m. ET – Getting to Know Mobile Social Platforms: Snapchat, Vine and Instagram, Oh My!

• How are brands using Snapchat to engage with millennials?
• What is a Viner, and how do I engage them to sell my product?
• Instagram: an authentic, visual way for your brand to stay top of mind

May 18 – 1:00 p.m. ET – Attribution Modeling for Key Influencer Campaigns and Influencer Relations

• Identifying key influencer for brand, outreach, negotiation, engagement, and sales
• Case study: Fronto and Kingston Technology

We will be utilizing StartMeeting for the webinar series.  Note: The webinars are exclusive to ERA Members only.

To register, please RSVP to me at jperrus@retailing.org and list the webinars you are interested in.

Photo by sscreations/FreeDigitalPhotos.net

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